Job Title - Head of Communications
This role leads both Internal and External Communications for Company, with a focus on B2B and Products.
In close contact with Company’s executives and marketing teams, and through close management of a PR agency, the overall purpose is
- To define and deliver the Communication and PR strategy and position Company’s key messages across these different segments, SP&SMB / Global Merchants / X-border / Developers.
- To help the leadership team create an environment that promotes collaboration, innovation and growth right across Company’s
With a solid line reporting to Company’s Global head of communication, you will be working closely with the global CCO and Company’s leadership teams.
Company’s Location - Berlin
You’re able to undertake the regional and international travel if required.
The Opportunity:
Company’s, the FinTech and payments division, is looking for an experienced communicator to position the business as the leading global payments service and Fintech player provider
You’ll develop and deliver Company’s integrated external and internal communication strategy, with on focus on B2B and X-border.
It’s an opportunity to join an ambitious and focused business at the start of an exciting growth phase and contribute to its success.
What kind of work would you be doing?
>Externally,
you’ll establish Company’s global reputation as the go-to payments provider for cross-border/global merchants. Working with the Company’s marketing and global sales teams, you’ll identify, map and engage Company key stakeholders, using the full communications mix, with a focus on digital, social media and your network.
1. Communication and PR Strategy & Planning
o Define the global PR strategy for SP&SMB / Global Merchants / X-border / Developers, based on the Global Branding and messages;
o Identify key business journalists and build their awareness, understanding and preference for Company
o Develop and execute quarterly plans; Track and measure impact of activities to show ROI
o Lead B2B speaking opportunities and executive visibility programs
o Provide advice to business heads on the reputational implications of product and service initiatives
o Deliver year-long, measurable social media strategy. Use social media to drive buzz/word of mouth among the e-commerce and Fintech community
2. Press Office function
o Lead the B2B press office function PR together with the PR Agency
-Respond to requests from journalists and external communication stakeholders
-Monitor of coverage, and responding where necessary
-Media training of Company’s spokespeople
-Crisis and issues management
o Support Company’s marketing and sales teams
- Localize corporate statements and messages
- Lead Regional campaigns, prepare events and brief Company’s stakeholders with local PR agency
- Create a “best practice” spirit and lead regional practice sharing
>Internally,
You’ll help the regional leadership team create an environment that promotes collaboration, innovation and growth right across Company’s.
You’ll be instrumental in aligning and motivating the 1600-strong Company’s employees behind Company’s ambitions and priorities for Global Sales and innovative products, ensuring they embrace their role in building the number one payments/Fintech brand.
You’ll manage internal communication tools (Workplace) and ensure everyone in Company’s feels connected to leadership, to each other, and to the progress you’re making. With a focus on EMEA.
تفاصيل الوظيفة
| 2017-06-22 | تاريخ الإعلان عنها: |
| ألمانيا | منطقة الوظيفة: |
| التسويق والعلاقات العامة | الدور الوظيفي: |
| وكالات التوظيف/التوظيف | قطاع الشركة: |
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